Vaseline on the teeth makes a smile shine. It’s a cheap stunt, but Mark Adams knows it’s optics that can win or ruin an election.

Everything Mark learned about politics, he learned from his father, the congressman who still pretends he has a daughter and not a son. To protect his father’s image, Mark promises to keep his past hidden and pretend to be the cis guy everyone assumes he is. But when he sees a manipulatively charming candidate for student body president inflame dangerous rhetoric, Mark decides to risk the low profile he assured his father and insert himself as a political challenger.

One big problem? No one really knows Mark. He didn’t grow up in this town, and he has few friends; plus, the ones he does have aren’t exactly with the in-crowd. Still, thanks to countless seasons of Scandal and The West Wing, these nerds know where to start: from campaign stops to voter polling to a fashion makeover. Soon Mark feels emboldened to get in front of and engage with voters—and even start a new romance. But with an investigative journalist digging into his past, a father trying to silence him, and a bully front-runner who stands in his way, Mark will have to decide which matters most: perception or truth, when both are just as dangerous.