Four Hispanic college students drive through South Texas on a summer roadtrip. In the middle of nowhere they are stopped by a small town Sheriff who accuses them of being illegal immigrants. Little do they know, he is no sheriff and the town he delivers them to is unlike anything else. The town is hidden in the hills and mountains of Southwest Texas.

There, the townspeople live by their own rules. When the Sheriff brings the group to town, the residents are more than happy to explore the depths of human suffering. Each of them goes through their own personal Hell as they are subjected to some of the most horrific experiences they never knew existed. They learn quickly they have arrived in Hell, Texas.